Our Philosophy
Our aim is to emulate the renowned entities in industries like horology or the sports automobile sector, who are revered by their patrons as icons of design, utility, and artisanship.
We pursue more than a mode of transportation. Our eBikes are intended as works of art that embody the pinnacle of both: aesthetics and engineering. We fashion high-end eBikes of enduring appeal:
as they echo our era without succumbing to fleeting trends;
as they owe to their expert craftsmanship and superior functionality;
as they meet your highest expectations regarding their performance.
Taking cues from our inspirations, we integrate this ethos in every minute aspect. From major components like the frame down to seemingly imperceptible parts like the fork inserts. All of them embody our uncompromising approach to beauty, quality and mechanical sophistication.
In our pursuit to perfection we pay tribute to traditional values like quality and craftsmanship as well as to innovation in technologies or materials. We aim at the best without compromising.
We recognise though, that our quest for perfection implies that we cannot mass-produce or maintain constant short-term availability. It necessitates a degree of patience from our customers. We understand that in today's world, immediacy is often sought after; however, we believe that true quality requires time, precision, and an unwavering eye for detail. It is through this patience and understanding that we deliver exclusive pieces and legacy of enduring style and sophistication.
Our Story
Ponomarets was born from a vision to create an unparalleled high-end eBike – one that marries exceptional design, lightness, and performance with the finest components. This journey began in 2020 when Roman Ponomarets, a passionate bike enthusiast and seasoned entrepreneur, sought an eBike not just for commuting and leisure, but as a symbol of elegance and top-notch engineering.
Roman's quest was driven by the desire for an eBike that transcended the ordinary. He sought a machine that was light, exquisitely elegant, and equipped with superior components. Yet, his search revealed eBikes that consistently fell short: bulky frames, average components, and excessive weight. Unwilling to settle, Roman decided to chart his own course and create a brand that would embody his uncompromising vision.
Roman envisioned an eBike that could navigate busy city streets and off-road trails with equal grace, offering riders a sense of freedom and unparalleled quality.
"I wanted to create a bike that would captivate people's hearts," Roman reflects. "A bike so refined and integral to their lives that they couldn’t imagine being without it."
In 2022, Ludwig, who had been closely aligned with the project from its early stages, officially joined the venture. “I was the first convert to Roman’s pursuit of the perfect eBike," Ludwig shares. "Seeing his passion for the ultimate ignite enthusiasm in our engineering team, I knew I was witnessing the birth of something extraordinary.”
Together, Roman and Ludwig have steered Ponomarets to new heights, crafting eBikes that are more than just a mode of transport – they are a testament to the pursuit of perfection and the joy of cycling.
Ludwig Eickemeyer (left) and Roman Ponomarets (right), Ponomarets Bikes co-founders
Our Partners
Our product development process isn't dictated by what's readily available in the market. Instead, we are guided by our own philosophy of form, functionality, and quality. In pursuit of this, we actively seek out top-tier manufacturers. If our search proves fruitless, we take matters into our own hands by creating and manufacturing the product ourselves. To ensure the best outcome, we collaborate with the finest partners available:
To illustrate, we travelled to Belgium, the homeland of Henry van de Velde, to design our products. The frame and fork are developed and manufactured in Germany – a nation renowned for its engineering prowess. Our brakes, which necessitate utmost precision and dependability, are conceived in Switzerland and manufactured both there and in Germany. Finally, we obtain the mechanical gear shifting system from Italy, where Tullio Campagnolo developed the modern parallelogram design that is still used today.
